Looking for a new demand marketing firm?
Multiple voices. Opposing views. Mountains of information. Mounting regret.
The sheer number of obstacles facing today’s B2B tech buyers have made buying journeys much tougher—and longer—than they should be. We’re on a mission to change that. To create moments your buyers can’t miss with momentum that won’t stop. To DemandReaction™.
7 jobs we’re hired to do
Leading enterprise marketers across North America count on our top-ranking team of insight specialists, strategists, experience designers and marketing technologists when they need to:
Understand buyers and accounts
Identify who they are, what they care about most, where they get stuck, how their group’s decision-making dynamics work, and which jobs they’re really hiring your brand to get done.
- Audience personas
- Buyer journey mapping
- Segmentation modeling
- Ideal account profiling
- Predictive modeling
Reframe the conversation
Position your brand to challenge the status quo and deliver persuasive, compelling and emotionally resonant messaging.
- Competitor analysis
- Positioning strategy
- Unique Buying Proposition® architecture
- Message blueprinting
Plan the plan
Develop integrated, multi-channel and multi-touch strategies that identify and target the right audiences, at the right times, with the right channels and messages.
- Demand/campaign planning
- Account-based marketing (ABM) and strategy (ABS)
- Prioritized list development (incl. fit/intent/engagement assessments)
- Content audits, content strategy
- Nurture program design
Go to market
Design and deliver engaging, relevant and memorable experiences and assets that will propel buyers through their journey.
- Creative concepting
- Copy and content experience design
- Visual, UX and code experience design
- Campaign activation and program management
- CX audits and CX design strategy
Leverage modern MarTech
Use (even rent) the latest marketing technologies to create scale, increase efficiency and power impactful personalization. Check out our playground.
- Marketing Technology roadmapping
- Platform assessment and selection
- Marketing Operations support
- Technology Stack-as-a-Service
Plan KPIs, capture data, and distill and report key insights to inspire your marketing team and demonstrate their impact on your entire organization.
- Database auditing and enhancement
- Audience engagement analytics
- Marketing performance analysis
- Consolidated reporting visualization
- A/B/n testing and optimization
Align Sales and Marketing
Lead management and SLA definition. Account scoring. Sales enablement tools. Account-based plays. All to develop closer, more effective relationships between Sales and Marketing.
- Sales and Marketing integration assessment
- Lead management and SLA definition
- KPI alignment
- Lead/account scoring
- Sales enablement tools
What people are saying
“Quarry has been at the forefront of ABM delivery innovation for years.”Head of Agency Channels, Demandbase
“Quarry represents a new breed of B2B marketer: one who is part artist, part scientist, and all about driving results.”Ann Handley, Chief Content Officer – MarketingProfs
“Identifying an agency with relevant b-2-b experience is difficult; finding one with the ability to support both marketing communications and demand creation functions with strategic guidance as well as executions services can be exceptionally so. Quarry meets these criteria.”SiriusDecisions
Our MarTech playground
What would a B2B tech marketing firm be without a robust MarTech stack behind it? These are the platforms, partnerships and alliances we have in place to help our clients build demand.
Say hi to the team
Our expert team of 100 insight specialists, strategists, experience designers and marketing technologists is dedicated to creating experiences that spark, enable, mobilize and accelerate customer buying journeys. And that includes all shareholders, who actively work at the firm.
Senior Visual Experience Designer
Senior Content Experience Creator
Finance & Payroll Administrator
Senior Project Lead, Client Results
Executive Creative Director
Financial Insight Analyst
Project Lead, Client Results
Content Experience Creator
Senior Project Lead, Client Results
Our little place in the world
Home base is St. Jacobs, Ontario, a short drive from (and a stark contrast to) the concrete jungle of Toronto. Though it may seem like a quirky choice for a B2B tech marketing firm, St. Jacobs offers an inspiring place to collaborate and create—not to mention riverside perks and a crafty village vibe.
Careers at Quarry
We’re always looking for talented teammates. Send your resume and cover letter in PDF format to Shelley Facey, Director, People, at firstname.lastname@example.org.
Due to the number of applications received, only applicants who are selected for an interview will be contacted.
Quarry is committed to providing a work environment that is inclusive and free of employment barriers and discrimination. Accommodations will be made for qualified applicants with a disability throughout the recruitment process. Should you require accommodation at any point in the application, interview or selection stages, please contact Shelley Facey, Director, People.
Awards and affiliations
- Finalist for BMA B2 Agency of the Year Award in 2016, 2018
- Chief Marketer U.S. B2B Top Shop in 2017
- New York Global ACE Award Finalist in 2017, 2018
- Top 10 U.S. #B2BMarketing Influencer on Twitter in 2015
- Winner of MarketingProfs’ B2B Agency of the Year in 2013
- Member of the ICOM global agency network
- Gartner/CEB “Challenger Agency Partner”